TRACEABILITY SEAL
Traceability seals as brand protection
Primi traceability seals aim to offer greater security for industries: pharmaceutical, chemical, cosmetic, among other businesses, facilitating merchandise circulation and business strengthening as it adds reliability to the product.
One of the greatest forms of losses is product counterfeiting, also known as piracy, as not only the organization loses, but also society, using dangerous and poor quality products.
One of the main benefits of traceability seals is combating piracy, as they guarantee product authenticity, in addition to contributing to location in the logistics chain.
The solution comes with PRIMI
Primi acts combating illicit commerce, which is present worldwide and expanding in Brazil.
The summed value of pirated products annually with analysis in 2017 was above 146 billion reais in all sectors and markets (according to the National Forum Against Piracy – FNCP).
The fact is that various losses are correlated with the lack of brand security, citing as an example:
- Losses for society with inferior products, without quality and safety seals, being highly dangerous.
- Stunting in the country's socioeconomic growth.
- Bringing risks to the health and life of citizens.
- Damaging the reputation of companies and brands.
- Feeding illicit commerce.
- Harming product authenticity.
- Harming sales flow
- Among others!
For this reason it is so necessary to have security elements that validate the quality content of your products and your brand.
Primi Tecnologia develops personalized security solutions for your business!.
Contact us at (011) 4154-6563 or contato@primi.com.br