Traceability Seals
Traceability Seals as Brand Protection
Primi seals are designed to provide great security for the pharmaceutical, chemical, cosmetics, and other industries. These seals and their techniques protect product circulation, strengthen business credibility, and add reliability to the product.
Counterfeiting is one of the greatest sources of financial loss, it harms not only organizations, but also society, exposing consumers to unsafe and poor-quality products.
One of the main benefits of traceability seals is their role in combating piracy. They help guarantee product authenticity and support visibility throughout the supply chain.
The Solution Comes From PRIMI
Primi works to combat illicit trade, a global problem that also continues to expand in Brazil.
The summed value of pirated products annually with analysis in 2017 was above 146 billion reais in all sectors and markets (according to the National Forum Against Piracy – FNCP).
Brand security failures can cause several types of losses, including:
- Harm to society through inferior products without quality and safety seals
- Socioeconomic damage
- Risks to citizens' health and lives
- Damage to corporate and brand reputation
- Growth of illicit trade
- Loss of product authenticity
- Disruption of sales performance
- Among others!
For these reasons, security elements are essential to validate product quality and brand authenticity.
Primi Tecnologia develops customized security solutions for your business.
Contact us at +55 (11) 4154-6563 or contato@primi.com.br